Max Indulge is available in three flavors: Mocha, Mocha & Salted Caramel, and Mocha & ’Smores. Maxwell House introduced MAX Indulge flavored coffees simultaneously with the Max Boost blends. In addition to regulating higher caffeine consumption, Maxwell House also thought of consumers who drink flavored coffees. “Younger consumers love the taste of coffee, but are looking to other beverage categories for functional benefits to address their different needs throughout the day,” said Luke Cole, director of coffee marketing for the Kraft Heinz Company. Sometimes you want a little boost but don’t need or want to go into overdrive. The different Max Boost strengths aren’t only for loading up on caffeine. Max Boost contains only coffee, with no additives.Ī Maxwell House representative told Digital Trends the various Max Boost strengths are achieved by choosing specific coffee bean types and ages and by the way the beans are roasted. Brewed Max Boost 1.25X contains an average of 81mg caffeine, Max Boost 1.5X has an average of 99mg of caffeine, and Max Boost 1.75X has an average of 111mg of caffeine. Max Boost is available now at grocers and merchandise retailers in canisters of ground roast coffee or in boxes of K-cups, but not as whole beans.Īccording to Maxwell House, a 6-ounce serving of ground Arabica coffee has an average 63mg of caffeine. Max Boost comes three strengths with 1.25 times, 1.5 times, and 1.75 times the caffeine level in a normal cup of Arabica coffee. Now you can adjust your caffeine level at different times of the day without actually drinking more with Maxwell House Max Boost coffee blends. Just drinking more coffee also provides more caffeine, of course, but extra fluid intake may not be what you’re looking for. Most coffee drinkers are satisfied with caffeine in a normal brew, but others seek ever stronger coffee blends and methods of brewing it. Fitbit Versa 3Ĭoffee is serious business for 54 percent of Americans, and 65 percent of our coffee drinking occurs in the morning.
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